Operation Fallen.

When a member of the Canadian Armed Forces loses their life while in uniform, it reminds our country of the ultimate liability serving members face in the name of duty. The fallen men and women leave behind families, mothers and fathers, husbands and wives, sons and daughters, paying the ultimate price in the name of service.

Grieving the loss of a loved one is never easy for Forces families. Together We Stand wanted to show the people closest to those who were lost that Canadians were standing with them in their grief and lending support during difficult times.

Using social media as a platform, we created Operation Fallen, allowing the civilian population to send messages of support to families, units, squadrons and crew members. With these messages, we create custom flags and deliver them to those closest to the fallen member, in hopes that they serve as an everlasting reminder that we honour their memory and will never forget their sacrifice.